Project
Film Manifesto (023)
Girard-Perregaux, Manifesto. Standing as a rare breed, discover the Manufacture of the Unexpected in the cradle of Swiss watchmaking.
Watch
A film showcasing GP’s purpose: making the invisible visible, revealing the precision of Haute Horlogerie in new and inventive ways.
Role ↓
Creative direction Global concept Film lead Copywriting
Credits ↓
Alexis Willis (Film) Chut on vous écoute (Sound + VO) Selda Yurekten (Copywriting) Goodkids (Agency)
Awards ↓
Vimeo Adsoftheworld Lens addiction
Project
International Campaign (023)
Girard-Perregaux, The Five Icons. One of the oldest watchmaking manufacturer still in operation in Switzerland get a makeover for 2024.
5 portraits for 5 iconic timepieces. Each one captures their elegance and craftsmanship, along with bold headlines emblematic of the new brand voice.
Role ↓
Creative direction Global concept Shoot lead Design & Branding
Credits ↓
Akatre (Photo) Arin Delaney (Copywriting) Jonathan Guyader (Motion design) Goodkids (Agency)
Awards ↓
Adsoftheworld
Project
Product launch (024)
Watch
Girard-Perregaux, Quest for Perfection. Some men never give up. They search for signs, unearth clues, write history, create miracles.
A new expression of the company’s iconic timepiece that burst onto the watch scene back in 1975.
Role ↓
Creative direction Global concept Film lead
Credits ↓
Alexis Willis (Film) Orage Musique (Sound) Goodkids (Agency)
Awards ↓
Project
Campaign (025)
Girard-Perregaux, Aston Martin Partnership. Just as Aston Martin revolutionises performance, Haute Horlogerie redefines timekeeping.
Sharing a history of excellence. Uniting technique with the most advanced design – and wearing it faithfully on our wrist every day.
Role ↓
Creative direction Global concept Shoot & 3D lead
Credits ↓
Léo Lorini (3D) Quantum (Photo) Goodkids (Agency)
Awards ↓
Project
Film Manifesto (023)
Girard-Perregaux, Manifesto. Standing as a rare breed, discover the Manufacture of the Unexpected in the cradle of Swiss watchmaking.
Watch
A film showcasing GP’s purpose: making the invisible visible, revealing the precision of Haute Horlogerie in new and inventive ways.
Role ↓
Creative direction Global concept Film lead Copywriting
Credits ↓
Alexis Willis (Film) Chut on vous écoute (Sound + VO) Selda Yurekten (Copywriting) Goodkids (Agency)
Awards ↓
Vimeo Adsoftheworld Lens addiction
Manuel Tocanne
Top
Project
International Campaign (023)
Girard-Perregaux, The Five Icons. One of the oldest watchmaking manufacturer still in operation in Switzerland get a makeover for 2024.
5 portraits for 5 iconic timepieces. Each one captures their elegance and craftsmanship, along with bold headlines emblematic of the new brand voice.
Role ↓
Creative direction Global concept Shoot lead Design & Branding
Credits ↓
Akatre (Photo) Arin Delaney (Copywriting) Jonathan Guyader (Motion design) Goodkids (Agency)
Awards ↓
Adsoftheworld
Project
Product launch (024)
Watch
Girard-Perregaux, Quest for Perfection. Some men never give up. They search for signs, unearth clues, write history, create miracles.
A new expression of the company’s iconic timepiece that burst onto the watch scene back in 1975.
Role ↓
Creative direction Global concept Film lead
Credits ↓
Alexis Willis (Film) Orage Musique (Sound) Goodkids (Agency)
Project
Campaign (025)
Girard-Perregaux, Aston Martin Partnership. Just as Aston Martin revolutionises performance, Haute Horlogerie redefines timekeeping.
Sharing a history of excellence. Uniting technique with the most advanced design – and wearing it faithfully on our wrist every day.