Project
Social (019)

YSL Beauty, Top Secrets.We helped revitalize skincare lines, empowering women to hack products and dare to take chances every day.

Watch

A glowing social media presence for YSL Skincare’s three iconic lines. Each one targeted a different audience, from gilded luxury to youthful on-the-go.

We took their brand to the next level with bold tutorials, product hacks, and editorial videos to surprise and inspire.

Role ↓

Creative direction Concepts Photo lead Still life

Credits ↓

P.Y.T. (Production) Lebon + Bourgeois (Photo) Romain Bouchereau (Motion) Goodkids (Agency)

Awards ↓

Project
Social (019)

YSL Beauty, Top Secrets.We helped revitalize skincare lines, empowering women to hack products and dare to take chances every day.

Watch

A glowing social media presence for YSL Skincare’s three iconic lines. Each one targeted a different audience, from gilded luxury to youthful on-the-go.

We took their brand to the next level with bold tutorials, product hacks, and editorial videos to surprise and inspire.

Role ↓

Creative direction Concepts Photo lead Still life

Credits ↓

P.Y.T. (Production) Lebon + Bourgeois (Photo) Romain Bouchereau (Motion) Goodkids (Agency)

Manuel Tocanne
Top